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TOPIC: Automobile Industry Description
: 09.02.2017 16:00
This is an Industry Description of the Global Automobile Industry. Please answer every question with good transitions. Part I: The industry description (300-500 words excluding exhibits) is due on February 9. Please submit it on your sectionâ€™s Blackboard site. This industry description should include the following: â€¢ Industry Size and Overview: o Describe the market size/annual sales of this industry (i.e., no company level financial information is necessary) o Specify the geographical area represented (i.e., regional, national, international) o Give a full industry description (including NAICS industry category). o Provide brief information on historical growth and general trends (i.e., is this a new industry or a mature industry, approximately when it was founded, future outlook, etc.) â€¢ Industry Details: o Describe the key products or services sold in the industry, including leading product lines/brands o Identify the target customers o Is this a concentrated industry with relatively few participants with large market shares, or is this industry dispersed among many companies with small market shares? o Identify four to six companies in this industry by name (these should be the major industry participants where applicable) â€¢ Remember to use APA citation style and include a list of references in alphabetical order
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